WWF (World Wide Fund for Nature) is founded to build a future in which people live in harmony with nature. To be specific, their main works are Protecting species, Conserving places, Tackling threats, Influencing policy, Transforming business and Empowering communities.
<Picture 1>
For example, <Picture 1> below shows the tissue container which has a hole at the front. The hole seems like a map of Amazon in Brazil and the color of tissue is green, which represents that trees in Amazon are natural raw sources for paper. As people use the tissue, the green part disappears. It implies that we destroy the nature, especially the trees in Amazon, when we waste the paper tissue.
<Picture 2>
<Picture 2> is the poster created by WWF. It is also connected with "Save the Paper". Amazon is known as the lung of the world since Amazon produces the largest amount of oxygen we breathe. However, the waste of paper by human leads to the deforestation and it causes the lack of natural sources for paper. WWF usually creates stimulating or thrilling posters in order to attract people's attention and interests.
With such examples, WWF plays a significant part in fostering improved environmental management. The site of WWF provides more specific details about their works and they even suggest the tasks that we can do for the environment. In addition, WWF is closely connected with social networks such as Facebook and Twitter, therefore, more people can easily access to the campaigns and posters.
